Yup, every single piece of the six-part collection flew of digital shelves, including the $167 bundle with everything in it. With all the hype surrounding the collab on social media, the new lipsticks, palette, and highlighters Perkins and DeGroot teamed up on sold out in less than a day. Desi Perkins and Katy DeGroot, who is better known as LustreLux, collaborated on a makeup collection together for Dose of Colors, and the Desi x Katy Collection went on sale yesterday. (Is it too soon for that #tbt?) These days, YouTube stars are celebrating their friendship with something their fans can shop. In the nineties, best friends would express their love for each other with matching broken heart necklaces. This article was originally posted on August 15, 2017 The two women, who by now are experts on what fans wants, weren't shy about sharing sneak peeks on their grids and Instagram Stories either, with both of them posting multiple videos and photos offering glimpses at the products, which will include a brand-new eye shadow palette and two lip glosses. That's right, folks you'll only have to wait one week for the chance to get your hands on this coveted collection. "Can we take A MOMENT and say #friendshipgoals 🦋9.24.18 #doseofdesixkaty," reads the caption on the brand's post. The news was announced via Dose of Colors' Instagram page, as well as on Perkins's and DeGroot's personal accounts, too. Now, their followers are finally getting what they wished for with the launch of Desi x Katy, round two.
The duo's collection included three lipsticks, an eye shadow palette, and highlighters, all of which were very well-received by fans and left them wanting more from the influencer friends. EST) It was just a little over a year ago when beauty YouTube moguls Desi Perkins and Katy DeGroot dropped their wildly popular collaboration with the Instagram-favorite brand, Dose of Colors, which literally sold out in less than one day. We have the capabilities and resources to make products for everyone,” added Carlos SanMiguel, Director of Influencer Marketing & Talent Relations.UPDATE (Septem12:30 P.M.
#DOSE OF COLORS SKIN#
“The beauty industry is about to see that we can speak to all consumers, all demographics and all skin tones. And here they are the sets we knew you needed.” The tide is turning and I’m so glad this collab is the catalyst.
“For 2+ years we worked to make sure these were the Nyma Tang lip sets just as she dreamt them up. “It started off as an idea for a liquid matte lipstick and liner with Dose of Colors, but as we got to formulating, I thought ‘Well, what about the people that want a gloss in this shade?’ Then we went even further and decided to include a classic lipstick in a bullet component for the consumer wanting a classic lip formula in these shades of nude.”Īnna Petrosian, founder and CCO of Dose of Colors, has had her eyes on Tang for a while. “Partnering with Nyma Tang was a long-time goal of the brand,” Petrosian said in a statement.
#DOSE OF COLORS FULL#
As someone who has always struggled to find a nude to fit me, a liner to fit me, I wanted a full lip set that would close the gaps,” Tang said in a statement provided to STYLECASTER. “It was important for me to reach everyone with these lip sets. This Dose of Colors collab is a huge opportunity for Tang to reach even more of her fans. and she’s since surpassed one million subscribers. In 2018, she launched a red lipstick with M.A.C. For Tang, she’s become one of the top beauty experts in the YouTube community. Since the launch of her series, brands have done better but there’s still a ways to go. Not only could she not find her shade in many brands, she often had to go to three or four store locations to even get one that’s close. In The Darkest Shade, Tang tested various makeup brands’ deepest shades in products such as foundation and contour to see if they’re could match people with dark skin tones.
#DOSE OF COLORS SERIES#
The results? Two lip kits you’ll wear all year round.īack in 2017, Tang burst onto the YouTube scene with a video series that had everyone talking and brands shaking. From the idea of the nude lip set, came the creation of the perfect coral set for anyone with a love for brights, like the blogger herself. The partnership is two years in the making, starting with a nude lipstick (and liner, gloss, etc.) to flatter Tang’s skin tone. That’s how the Dose of Colors x Nyma Tang collaboration came about. You see it when there’s a nude lipstick launch and the deepest color is caramel or a new foundation is released with 10 shades of light-to-medium.
It’s hard to believe in 2021, some beauty brands still think “nude” means tan.
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